Global Brand Strategist
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Alexei Orlov: The Journey Of A Priest To Business Man

Alexei Orlov is certainly a man who has worn many hats. The Founder and CEO of MTM Choice, has worked in many capacities throughout his long and illustrious career. His resume is as sparkling as his experience is, and you certainly wouldn’t guess the man has also worn the hat of being a priest.

But being a priest, he says, equipped him for the challenges of the business world in a way no other form of education could. He jokes that he would have made a pretty good Cardinal, but a terrible Pope.

A born leader 

Some leaders are born that way, some are made leaders. Those who work with Alexei Orlov simultaneously agree that he is a man born to lead. Even though Alexei tries to downplay his achievements, his accomplishments speak for themselves about the wide pool of experience he holds.

The Success Of Brand Activation

MTM Choice has become a renowned organization of skilled practitioners who specialize in delivering media representation and brand optimization that have turned around the fortunes of several companies. Alexei’s ability to take failing companies and create multi-million dollar ones is the talk of the industry.

First success

His initial stint was with ROCQM and MCW. It was such a booming success that Orlov sold them to WPP for handsome profits. While working there, he would regularly hold conversations with the Chief Executive Officers about the direction they were willing to take the company. From these conversations, he gained confidence and valuable insight which would fuel his endeavors.

It was these skills, his leadership, and his entrepreneurship drive, that he used to build MTM Choice up from the ground to the well-known company it is today. Alexei Orlov believes in ‘moments that matter’, and it is to this basic principle that he has remained true.

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